Facebook Inc. is turns to machine-learning technologies to render larger or rather more impact of factuality of a specific information.making a survey of fake news, fabricated stories, news articles, as part of the company making endeavours to restrain the spread of misinformation on its platform.
The social network made an announcement on Thursday stating its use of automated systems to identify duplicates of fake news articles previously flagged by third-party reviewers.
facebook inc states”We know it doesn’t make sense to have fact-checkers review all content given the scale,” Tessa Lyons, a product manager at Facebook, said at a press briefing in Brussels,which is why need to use technology to figure out how to scale the impact.”
The announcement follows months of pressure from lawmakers in the U.S. and Europe over the company’s privacy policies, and whether state actors had managed to use the social network to influence the 2016 U.S. presidential election and the U.K.’s Brexit vote.
In a blog post accompanying the announcement, Lyons said “more than a billion pieces of content” are posted to Facebook inc daily, and that one false story is often copied by different outlets across multiple links in a bid for financial gain.
She cited a fact-checker in France, who identified a story promoting a bunk scientific claim. Facebook said its software was able to use the analysis of that article to discover and demote more than 20 web domains and 1,400 links promoting the same false information.
The machine-learning technology is also being deployed to identify and demote the visibility of pages that are likely to spread financially-motivated hoaxes, typically set up by businesses, political parties or other organizations.
Ahead of European Union elections next spring, the European Commission, the bloc’s executive body, in April called on web platforms and social media companies to do more to curtail disinformation. EU officials warned they could impose regulation should they fail to do so.